Normal view MARC view ISBD view

Strategic marketing problems : cases and comments /

Kerin, Roger A.

Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson. - 8th ed. - xii, 723 p. : ill. (some col.), maps ; 28 cm.

ISBN: 0136328601

LCCN: 97013899

Subjects--Topical Terms:
Marketing--Management--Case studies
Marketing--Decision making--Case studies

LC Class. No.: HF5415.135 / .K47 1998

Print
Add to your cart (remove)
Send to device
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (TO-KAT) Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)