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Bildiğimiz pazarlamanın sonu /

Zyman, Sergio

Bildiğimiz pazarlamanın sonu / Sergio Zyman ; çev. İlkay Sevgi Çopur ; ed. Gonca Canan. - 253 p. ; 22 cm.

ISBN: 9758378228

Subjects--Topical Terms:
Pazarlama--Maliyet etkinliği--Ölçme

LC Class. No.: HF5415 / .Z96 2000

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