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Marka kültürü; Seth Godin'den Malcolm Gladwell'e birçok ustanın görüşü /

Millman, Debbie

Marka kültürü; Seth Godin'den Malcolm Gladwell'e birçok ustanın görüşü / Brand thinking. Debbie Millman ; çeviren: Zeynep Kökkaya. - 376 sayfa ; 22 cm.

ISBN: 9786054584215

Subjects--Topical Terms:
Markalaşma (Pazarlama)
Branding (Marketing)
Pazarlama
Marketing

LC Class. No.: HF5415 / .M5519 2012

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