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The ICSC shopping center public relations handbook /

Reddington, Judith J.

The ICSC shopping center public relations handbook / compiled by Judith J. Reddington. - ix, 70 p. : ill. ; 26 cm.

ISBN: 0927547252

Subjects--Topical Terms:
Advertising--Shopping centers
Shopping centers--Marketing
Public relations

LC Class. No.: HF5430. / R4 1992

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