Marketing research : selected readings /
Marketing research : selected readings /
edited by Joseph Seibert & Gorden [i.e. Gordon] Wills.
- 392 pages : illustrations, forms ; 19 cm
- Penguin modern management readings .
0140801251
76871542
Marketing research
HF5415.2 / .M37 1970
0140801251
76871542
Marketing research
HF5415.2 / .M37 1970