Marketing planning and strategy /
Jain, Subbash C.
Marketing planning and strategy / Subbash C. Jain. - 962 pages : tables, graphs ; 24 cm
Marketing--Management
HF5415.13 / .J35 1985
Marketing planning and strategy / Subbash C. Jain. - 962 pages : tables, graphs ; 24 cm
Marketing--Management
HF5415.13 / .J35 1985