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Market research in international operations : tools, techniques, and organizational approaches.

Market research in international operations : tools, techniques, and organizational approaches. - 88 pages : illustrations ; 23cm - AMA management report no. 53 .

LCCN: 61000932

Nat. Bib. No.: GB61-8193

Subjects--Topical Terms:
Marketing research

LC Class. No.: HF5415.2 / .A44 1960

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