Kişisel marka kavramı ve ticari olmayan pazarlama alanında uygulanması : (Record no. 200026077)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01245 a2200361 4500 |
| 001 - CONTROL NUMBER | |
| control field | 200026077 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | TR-AnTOB |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20231219000920.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130405s2010 tu 000 0 d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | TR-AnTOB |
| Transcribing agency | TR-AnTOB |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | Türkçe |
| 099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC) | |
| Classification number | TEZ TOBB SBE İŞL YL'10 YIL |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Yıldırım, Fatma Yeliz |
| 9 (RLIN) | 73661 |
| 245 10 - TITLE STATEMENT | |
| Title | Kişisel marka kavramı ve ticari olmayan pazarlama alanında uygulanması : |
| Remainder of title | siyasi pazarlama örneği / |
| Statement of responsibility, etc. | Fatma Yeliz Yıldırım. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Ankara : |
| Name of publisher, distributor, etc. | TOBB ETÜ Sosyal Bilimler Enstitüsü, |
| Date of publication, distribution, etc. | 2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | XI,90 p.; |
| Dimensions | 29 cm. |
| 502 ## - DISSERTATION NOTE | |
| Dissertation note | Tez (Y. Lisans)--TOBB ETÜ Sosyal Bilimler Enst. Aralık 2010. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 32546 |
| Topical term or geographic name entry element | Tezler, Akademik |
| Topical term or geographic name entry element | Dissertations, Academic |
| 9 (RLIN) | 32543 |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Political marketing |
| Uncontrolled term | Personal branding |
| Uncontrolled term | Siyasi lider imajı |
| Uncontrolled term | Siyasi pazarlama |
| Uncontrolled term | Kişisel marka |
| Uncontrolled term | Political leader image |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | TOBB Ekonomi ve Teknoloji Üniversitesi. |
| Subordinate unit | Sosyal Bilimler Enstitüsü |
| 9 (RLIN) | 95247 |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Host name | http://tez2.yok.gov.tr/ |
| 902 ## - LOCAL DATA ELEMENT B, LDB (RLIN) | |
| a | TZ00135 |
| 903 ## - LOCAL DATA ELEMENT C, LDC (RLIN) | |
| a | Merkez Kütüphane. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Thesis |
| Source of classification or shelving scheme | Other/Generic Classification Scheme |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Serial Enumeration / chronology | Total Checkouts | Total Holds | Full call number | Barcode | Copy number | Cost, replacement price | Date shelved | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Other/Generic Classification Scheme | Ödünç Verilemez-Tez / Not For Loan-Thesis | Tezler | Merkez Kütüphane | Merkez Kütüphane | Tez Koleksiyonu / Thesis Collection | 17/04/2011 | Diğer / Other | 0.00 | 1 | TEZ TOBB SBE İŞL YL'10 YIL | TZ00135 | 1 | 0.01 | Thesis | Tez |
