Tüketici temelli destinasyon marka değerinin ölçülmesi : (Record no. 200045713)

000 -LEADER
fixed length control field 01281 a2200385 4500
001 - CONTROL NUMBER
control field 200045713
003 - CONTROL NUMBER IDENTIFIER
control field TR-AnTOB
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20231219000920.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130405s2012 tu 000 0
040 ## - CATALOGING SOURCE
Original cataloging agency TR-AnTOB
Transcribing agency TR-AnTOB
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title Türkçe
099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC)
Classification number TEZ TOBB SBE İŞL YL'12 MUT
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Mutlu, Sibel
9 (RLIN) 84707
245 10 - TITLE STATEMENT
Title Tüketici temelli destinasyon marka değerinin ölçülmesi :
Remainder of title İstanbul örneği /
Statement of responsibility, etc. Sibel Mutlu.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Ankara :
Name of publisher, distributor, etc. TOBB ETÜ Sosyal Bilimler Enstitüsü,
Date of publication, distribution, etc. 2012.
300 ## - PHYSICAL DESCRIPTION
Extent ix, 107 p.;
Dimensions 29 cm.
336 ## - CONTENT TYPE
Source rdacontent
Content type term text
Content type code txt
337 ## - MEDIA TYPE
Source rdamedia
Media type term unmediated
Media type code n
338 ## - CARRIER TYPE
Source rdacarrier
Carrier type term volume
Carrier type code nc
502 ## - DISSERTATION NOTE
Dissertation note Tez (Y. Lisans)--TOBB ETÜ Sosyal Bilimler Enst. Temmuz 2012
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 32546
Topical term or geographic name entry element Tezler, Akademik
Topical term or geographic name entry element Dissertations, Academic
9 (RLIN) 32543
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Brand.
Uncontrolled term Brand Equity.
Uncontrolled term Measuring Brand Equity.
Uncontrolled term Destination Brand Equity.
Uncontrolled term Marka.
Uncontrolled term Marka Değeri.
Uncontrolled term Marka Değerinin Ölçülmesi.
Uncontrolled term Destinasyon Marka Değeri.
710 22 - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element TOBB Ekonomi ve Teknoloji Üniversitesi.
Subordinate unit Sosyal Bilimler Enstitüsü
9 (RLIN) 95247
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Thesis
Source of classification or shelving scheme
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Cost, normal purchase price Serial Enumeration / chronology Total Holds Full call number Barcode Copy number Cost, replacement price Date shelved Koha item type Public note Date last seen
      Ödünç Verilemez-Tez / Not For Loan-Thesis Tezler Merkez Kütüphane Merkez Kütüphane Tez Koleksiyonu / Thesis Collection 2012-10-11 Bağış / Donation 0.00 1   TEZ TOBB SBE İŞL YL'12 MUT TZ00297 1 0.01 0000-00-00 Thesis Tez  
      Ödünç Verilemez-Tez / Not For Loan-Thesis Tezler Merkez Kütüphane Merkez Kütüphane Tez Koleksiyonu / Thesis Collection 2019-11-28 Bağış / Donation       TEZ TOBB SBE İŞL YL'12 MUT C.2 TZ01021 2   2019-11-28 Thesis   2019-11-28
Devinim Yazılım Eğitim Danışmanlık tarafından Koha'nın orjinal sürümü uyarlanarak geliştirilip kurulmuştur.