Marketing research in a marketing environment / (Record no. 200421631)

MARC details
000 -LEADER
fixed length control field 00978 a2200313 4500
001 - CONTROL NUMBER
control field 200421631
003 - CONTROL NUMBER IDENTIFIER
control field TR-AnTOB
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241010144543.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150323s tu 000 0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0256105170
040 ## - CATALOGING SOURCE
Original cataloging agency TR-AnTOB
Language of cataloging tur
Description conventions rda
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title İngilizce
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number .D54 1994
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.2 .D54 1994
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Dillon, William R.
9 (RLIN) 105072
245 10 - TITLE STATEMENT
Title Marketing research in a marketing environment /
Statement of responsibility, etc. William R Dillon ; Thomas J. Madden, Neil H. Firtle.
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Burr Ridge, Ill.:
Name of producer, publisher, distributor, manufacturer Irwin,
Date of production, publication, distribution, manufacture, or copyright notice 1994
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 760 p. :
Other physical details ill.
Dimensions 24cm
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Source rdacarrier
500 ## - GENERAL NOTE
General note Includes bibliographies and index.
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research
General subdivision Methodology
9 (RLIN) 3655
Topical term or geographic name entry element Pazarlama araştırması
General subdivision Metodoloji
Source of heading or term etuturkob
9 (RLIN) 59746
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Madden, Thomas J.
9 (RLIN) 105073
Personal name Firtle, Neil H.
9 (RLIN) 105074
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Inventory number Total Checkouts Total Holds Full call number Barcode Copy number Koha item type Public note
    Library of Congress Classification Ödünç Verilebilir / Available Genel Koleksiyon Merkez Kütüphane Merkez Kütüphane Genel Koleksiyon / Main Collection 01/07/2005 TOBB Devir / TOBB Transfer İŞL     HF5415.2 .D54 1994 0046971 1 Book Donated by TOBB
Devinim Yazılım Eğitim Danışmanlık tarafından Koha'nın orjinal sürümü uyarlanarak geliştirilip kurulmuştur.