Kurumsal iletişim yönetimi ve profesyonel markalar / (Record no. 200423802)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01071 a2200349 4500 |
| 001 - CONTROL NUMBER | |
| control field | 200423802 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | TR-AnTOB |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230808100722.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160209b tu 000 0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9786055500924 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | TR-AnTOB |
| Language of cataloging | tur |
| Description conventions | rda |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | Türkçe |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD59.2 |
| Item number | .M46 2013 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HD59.2 .M46 2013 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Mengü, Seda Çakar |
| 9 (RLIN) | 112003 |
| 245 10 - TITLE STATEMENT | |
| Title | Kurumsal iletişim yönetimi ve profesyonel markalar / |
| Statement of responsibility, etc. | Seda Çakar Mengü. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | İstanbul : |
| Name of producer, publisher, distributor, manufacturer | Der'in, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2013. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ix, 267 pages. : |
| Other physical details | illustrations ; |
| Dimensions | 20 cm. |
| 336 ## - CONTENT TYPE | |
| Content type term | Text |
| Content type code | txt |
| Source | rdacontent. |
| 337 ## - MEDIA TYPE | |
| Media type term | Unmediated |
| Media type code | n |
| Source | rdamedia. |
| 338 ## - CARRIER TYPE | |
| Carrier type term | Volume |
| Carrier type code | nc |
| Source | rdacarrier. |
| 490 0# - SERIES STATEMENT | |
| Series statement | Der'in ; |
| Volume/sequential designation | Yayın no.. 87. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | |
| 650 07 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Markalaşma (Pazarlama) |
| Source of heading or term | etuturkob |
| 9 (RLIN) | 86358 |
| Topical term or geographic name entry element | Branding (Marketing) |
| 9 (RLIN) | 70180 |
| Topical term or geographic name entry element | Business communication |
| 9 (RLIN) | 1908 |
| Topical term or geographic name entry element | İş iletişimi |
| 9 (RLIN) | 112004 |
| Topical term or geographic name entry element | Corporate image |
| 9 (RLIN) | 63671 |
| Topical term or geographic name entry element | Şirket imajı |
| 9 (RLIN) | 63670 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Serial Enumeration / chronology | Inventory number | Total Checkouts | Total Renewals | Total Holds | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Cost, replacement price | Date shelved | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Ödünç Verilebilir / Available | Genel Koleksiyon | Merkez Kütüphane | Merkez Kütüphane | Genel Koleksiyon / Main Collection | 09/02/2016 | Satın Alma / Purchase | 17.01 | 1 | END/İŞL | 15 | 5 | HD59.2 .M46 2013 | 0050365 | 16/03/2023 | 07/02/2023 | 1 | 17.01 | 28/01/2016 | Book |
