| 000 -LEADER |
|---|
| fixed length control field |
01004 a2200325 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
200424686 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
TR-AnTOB |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20210826090706.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
160627b tu 000 0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9786053772613 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
TR-AnTOB |
| Language of cataloging |
tur |
| Description conventions |
rda |
| Transcribing agency |
TR-AnTOB |
| 041 0# - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
Türkçe |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.123 |
| Item number |
.T54 2010 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415.123 .T54 2010 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Tığlı, Mehmet |
| 9 (RLIN) |
114911 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Pazarlama iletişiminde şöhret figürü / |
| Statement of responsibility, etc. |
Mehmet Tığlı. |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
İstanbul: |
| Name of producer, publisher, distributor, manufacturer |
Beta, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2010 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
viii, 178 p. : |
| Other physical details |
ill. ; |
| Dimensions |
20 cm. |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Source |
rdacontent |
| Content type code |
txt |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
unmediated |
| Source |
rdamedia |
| Media type code |
n |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Source |
rdacarrier |
| Carrier type code |
nc |
| 490 0# - SERIES STATEMENT |
|---|
| Series statement |
Beta Yayın no ; |
| Volume/sequential designation |
2340 |
| Series statement |
İletişim Dizisi ; |
| Volume/sequential designation |
68 |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes bibliographical references. |
| 650 07 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Reklamcılık |
| Source of heading or term |
etuturkob |
| 9 (RLIN) |
72685 |
|
|---|
| Topical term or geographic name entry element |
Advertising |
| 9 (RLIN) |
2123 |
|
|---|
| Topical term or geographic name entry element |
İletişim, Pazarlamada |
| 9 (RLIN) |
57625 |
|
|---|
| Topical term or geographic name entry element |
Communication in marketing |
| 9 (RLIN) |
57624 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Book |
| Source of classification or shelving scheme |
|
