Branding for dummies / (Record no. 200424823)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01084 a2200325 4500 |
| 001 - CONTROL NUMBER | |
| control field | 200424823 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | TR-AnTOB |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200519114658.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160802s tu 000 0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781118958094 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | TRTET |
| Language of cataloging | tur |
| Description conventions | rda |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | İngilizce |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD69.B7. |
| Item number | C45 2015 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HD69.B7.C45 2015 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Chiaravalle, Bill |
| 9 (RLIN) | 115273 |
| 245 10 - TITLE STATEMENT | |
| Title | Branding for dummies / |
| Statement of responsibility, etc. | Bill,|eauthor. Chiaravalle ; by Bill Chiaravalle and Barbara Findlay Schenck. |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Hoboken, NJ : |
| Name of producer, publisher, distributor, manufacturer | John Wiley & Sons, Inc., |
| Date of production, publication, distribution, manufacture, or copyright notice | 2015 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 367 pages : |
| Other physical details | illustrations |
| Dimensions | 24cm. |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Source | rdacarrier |
| 490 0# - SERIES STATEMENT | |
| Series statement | For dummies |
| 500 ## - GENERAL NOTE | |
| General note | Description based on online resource; title from title page (Safari,viewed February 18, 2015). |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Business names |
| Geographic subdivision | Turkey |
| 9 (RLIN) | 90556 |
| Topical term or geographic name entry element | Brand name products |
| General subdivision | Management |
| Form subdivision | Management |
| 9 (RLIN) | 66910 |
| Topical term or geographic name entry element | Product management |
| 9 (RLIN) | 20254 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Schenck, Barbara Findlay |
| 9 (RLIN) | 115274 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Serial Enumeration / chronology | Inventory number | Total Checkouts | Total Renewals | Total Holds | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Cost, replacement price | Date shelved | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Ödünç Verilebilir / Available | Genel Koleksiyon | Merkez Kütüphane | Merkez Kütüphane | Genel Koleksiyon / Main Collection | 02/08/2016 | Bağış / Donation | 0.01 | 1 | END/İŞL | 5 | 1 | HD69.B7.C45 2015 | 0051492 | 13/06/2022 | 24/05/2022 | 1 | 0.01 | Book |
