000 -LEADER |
fixed length control field |
01380 a2200337 4500 |
001 - CONTROL NUMBER |
control field |
200425202 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
TR-AnTOB |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20210826090706.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
161028s2010 tu 000 0 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781433103858 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Modifying agency |
TR-AnTOB |
Description conventions |
rda |
Transcribing agency |
TR-AnTOB |
041 ## - LANGUAGE CODE |
Language code of text/sound track or separate title |
İngilizce |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5823 |
Item number |
.F9826 2010 |
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5823 |
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
.F9826 2010 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Frith, Katherine Toland |
9 (RLIN) |
116108 |
245 10 - TITLE STATEMENT |
Title |
Advertising and societies : |
Remainder of title |
global issues / |
-- |
Katherine Toland Frith & Barbara Mueller. |
250 ## - EDITION STATEMENT |
Edition statement |
2nd edition |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
New York : |
Name of producer, publisher, distributor, manufacturer |
Peter Lang, |
Date of production, publication, distribution, manufacture, or copyright notice |
[2010] |
|
Date of production, publication, distribution, manufacture, or copyright notice |
©2010 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
264 pages : |
Other physical details |
illustrations ; |
Dimensions |
26 cm. |
336 ## - CONTENT TYPE |
Content type term |
text |
Source |
rdacontent |
Content type code |
txt |
337 ## - MEDIA TYPE |
Media type term |
unmediated |
Source |
rdamedia |
Media type code |
n |
338 ## - CARRIER TYPE |
Carrier type term |
volume |
Source |
rdacarrier |
Carrier type code |
nc |
505 ## - FORMATTED CONTENTS NOTE |
Formatted contents note |
International advertising and globalization -- Advertising and culture -- Advertising and economic issues -- Advertising and pollitical and regulatory issues -- Global consumer issues -- Advertising and gender -- Advertising and race -- Advertising and children -- Advertising of controversial products -- The commercialization of societies. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Advertising |
General subdivision |
Social aspects |
9 (RLIN) |
104963 |
|
Topical term or geographic name entry element |
Intercultural communication |
9 (RLIN) |
293 |
|
Topical term or geographic name entry element |
Advertising |
9 (RLIN) |
2123 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Mueller, Barbara |
9 (RLIN) |
116109 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Book |
Source of classification or shelving scheme |
|