MARC details
| 000 -LEADER |
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| fixed length control field |
03947cam a2200781Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
TR-AnTOB |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20231009112214.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
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| fixed length control field |
m o d |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
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| fixed length control field |
cr cnu---aauau |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
080327t20082004mau o 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780470774335 |
|
|---|
| International Standard Book Number |
0470774339 |
|
|---|
| International Standard Book Number |
1405143347 |
|
|---|
| International Standard Book Number |
9781405143349 |
|
|---|
| International Standard Book Number |
1280197706 |
|
|---|
| International Standard Book Number |
9781280197703 |
|
|---|
| International Standard Book Number |
9780631236214 |
|
|---|
| International Standard Book Number |
063123621X |
|
|---|
| International Standard Book Number |
9780631236221 |
| Qualifying information |
(pbk.) |
|
|---|
| International Standard Book Number |
0631236228 |
| Qualifying information |
(pbk.) |
|
|---|
| Canceled/invalid ISBN |
0631236228 |
| 024 7# - OTHER STANDARD IDENTIFIER |
|---|
| Standard number or code |
10.1002/9780470774335 |
| Source of number or code |
doi |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)214281854 |
| Canceled/invalid control number |
(OCoLC)61240051 |
| -- |
(OCoLC)648129646 |
| -- |
(OCoLC)744640531 |
| -- |
(OCoLC)814272698 |
| -- |
(OCoLC)823840782 |
| -- |
(OCoLC)823908700 |
| -- |
(OCoLC)824534994 |
| -- |
(OCoLC)839298326 |
| 037 ## - SOURCE OF ACQUISITION |
|---|
| Stock number |
10.1002/9780470774335 |
| Source of stock number/acquisition |
Wiley InterScience |
| Note |
http://www3.interscience.wiley.com |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DG1 |
| Language of cataloging |
eng |
| Description conventions |
pn |
| Transcribing agency |
DG1 |
| Modifying agency |
OCLCQ |
| -- |
DG1 |
| -- |
OCLCQ |
| -- |
OCLCO |
| -- |
OCLCF |
| -- |
OCLCA |
| -- |
YDXCP |
| -- |
N$T |
| -- |
IDEBK |
| -- |
E7B |
| -- |
REDDC |
| -- |
NLGGC |
| -- |
DKDLA |
| -- |
COO |
| -- |
OCLCQ |
| -- |
DEBBG |
| -- |
TR-AnTOB |
| 041 0# - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
İngilizce |
| 049 ## - LOCAL HOLDINGS (OCLC) |
|---|
| Holding library |
MAIN |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HM1201 |
| Item number |
.H37 2008EBK |
| 072 #7 - SUBJECT CATEGORY CODE |
|---|
| Subject category code |
SOC |
| Subject category code subdivision |
052000 |
| Source |
bisacsh |
|
|---|
| Subject category code |
JPVM |
| Source |
bicssc |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HM1201 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
.H37 2008EBK |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Hardt, Hanno |
| Relator term |
author |
| 9 (RLIN) |
142206 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Myths for the masses : |
| Remainder of title |
an essay on mass communication / |
| Statement of responsibility, etc. |
Hanno Hardt. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Malden, MA : |
| Name of producer, publisher, distributor, manufacturer |
Blackwell Pub., |
| Date of production, publication, distribution, manufacture, or copyright notice |
2008. |
|
|---|
| Date of production, publication, distribution, manufacture, or copyright notice |
©2004 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
1 online resource (ix, 153 pages). |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
computer |
| Media type code |
c |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
online resource |
| Carrier type code |
cr |
| Source |
rdacarrier |
| 490 0# - SERIES STATEMENT |
|---|
| Series statement |
Blackwell manifestos |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Mass communication and the promise of democracy -- Mass communication and the meaning of self in society. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
With a lively and engaging style, Myths for the Masses provides a critical, interdisciplinary, and historically informed statement about the rise of mass communication in Western societies, and its impact on contemporary life. Written by one of the world's leading authorities on the subject, this book ponders the dominant and the detrimental effects of the mass-produced message in a contemporary age over-run by telecommunications and consumerism. The author convincingly argues that the active presence of media organizations rather than the collective will of the people, forms and re-forms the social, cultural, economic and political landscapes of society. The book exposes mass communication to a close examination of many of its real or assumed functions in a modern world, and re-evaluates its traditional role as a bastion of democracy and a celebrant of mass society. |
| 588 0# - SOURCE OF DESCRIPTION NOTE |
|---|
| Source of description note |
Print version record. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Mass media |
| General subdivision |
Social aspects. |
|
|---|
| Topical term or geographic name entry element |
Mass media |
| General subdivision |
Political aspects. |
|
|---|
| Topical term or geographic name entry element |
Communication |
| General subdivision |
Social aspects. |
|
|---|
| Topical term or geographic name entry element |
Médias |
| General subdivision |
Aspect social. |
|
|---|
| Topical term or geographic name entry element |
Médias |
| General subdivision |
Aspect politique. |
|
|---|
| Topical term or geographic name entry element |
Communication |
| General subdivision |
Aspect social. |
|
|---|
| Topical term or geographic name entry element |
SOCIAL SCIENCE |
| General subdivision |
Media Studies. |
| Source of heading or term |
bisacsh |
|
|---|
| Topical term or geographic name entry element |
Communication |
| General subdivision |
Social aspects. |
| Source of heading or term |
fast |
| Authority record control number or standard number |
(OCoLC)fst00870009 |
|
|---|
| Topical term or geographic name entry element |
Mass media |
| General subdivision |
Political aspects. |
| Source of heading or term |
fast |
| Authority record control number or standard number |
(OCoLC)fst01011278 |
|
|---|
| Topical term or geographic name entry element |
Mass media |
| General subdivision |
Social aspects. |
| Source of heading or term |
fast |
| Authority record control number or standard number |
(OCoLC)fst01011303 |
|
|---|
| Topical term or geographic name entry element |
Massacommunicatie. |
| Source of heading or term |
gtt |
|
|---|
| Topical term or geographic name entry element |
Sociale aspecten. |
| Source of heading or term |
gtt |
|
|---|
| Topical term or geographic name entry element |
Politieke aspecten. |
| Source of heading or term |
gtt |
|
|---|
| Topical term or geographic name entry element |
Médias |
| General subdivision |
Aspect social. |
| Source of heading or term |
rvm |
|
|---|
| Topical term or geographic name entry element |
Médias |
| General subdivision |
Aspect politique. |
| Source of heading or term |
rvm |
|
|---|
| Topical term or geographic name entry element |
Communication |
| General subdivision |
Aspect social. |
| Source of heading or term |
rvm |
| 655 #4 - INDEX TERM--GENRE/FORM |
|---|
| Genre/form data or focus term |
Electronic books. |
| Source of term |
local |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
Wiley InterScience (Online service) |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
|---|
| Relationship information |
Print version: |
| Main entry heading |
Hardt, Hanno. |
| Title |
Myths for the masses. |
| Place, publisher, and date of publication |
Malden, MA : Blackwell Pub., 2004 |
| International Standard Book Number |
063123621X |
| -- |
9780631236214 |
| Record control number |
(DLC) 2003023165 |
| -- |
(OCoLC)53324968 |
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Wiley Online Library |
| Public note |
Online access link to the resource |
| Uniform Resource Identifier |
<a href="https://doi.org/10.1002/9780470774335">https://doi.org/10.1002/9780470774335</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
E-Book |
