MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01173cam a2200349 i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
200464910 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
TR-AnTOB |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20250724152525.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
|---|
| fixed length control field |
ta |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
250724t20202019tu ac 000 0 tur d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789755992464 |
| Qualifying information |
(paperback) |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(TR-AnTOB)200464910 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
ITU |
| Description conventions |
rda |
| Language of cataloging |
eng |
| Transcribing agency |
ITU |
| Modifying agency |
TR-AnTOB |
| 041 0# - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
Türkçe |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.126 |
| Item number |
.N49 2020 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415.126 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
.N49 2020 |
| 245 00 - TITLE STATEMENT |
|---|
| Title |
Next generation marketing'in şifreleri = |
| Remainder of title |
Next generation marketing eaders / |
| Statement of responsibility, etc. |
genel yayın yönetmeni Ali Pınarbaşı. |
| 246 01 - VARYING FORM OF TITLE |
|---|
| Title proper/short title |
Next generation marketing eaders |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
21. basım. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
İstanbul : |
| Name of producer, publisher, distributor, manufacturer |
Beyaz Yayınları, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2020. |
|
|---|
| Date of production, publication, distribution, manufacture, or copyright notice |
©2019 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
79, [55] pages : |
| Other physical details |
color illustrations, portraits ; |
| Dimensions |
20 cm |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
unmediated |
| Media type code |
n |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Carrier type code |
nc |
| Source |
rdacarrier |
| 490 0# - SERIES STATEMENT |
|---|
| Series statement |
Beyaz Yayınları ; |
| Volume/sequential designation |
307 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Çok katlı pazarlama |
| Source of heading or term |
etuturkob |
| 9 (RLIN) |
149352 |
|
|---|
| Topical term or geographic name entry element |
Pazarlama |
| Source of heading or term |
etuturkob |
| 9 (RLIN) |
17377 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Pınarbaşı, Ali |
| Relator term |
publishing director |
| 9 (RLIN) |
77000 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Book |
