The designer's guide to marketing and pricing : how to win clients and what to charge them / Ilise Benun and Peleg Top.
By: Benun, Ilise
Contributor(s): Top, Peleg
Language: İngilizce Publisher: Cincinnati, Ohio : How Books, c2008Description: 275 p. : ill. ; 23 cmISBN: 9781600610080 (pbk. : alk. paper); 1600610080 (pbk. : alk. paper)Subject(s): Fiyatlandırma | Pricing -- United States | Marketing -- Cost effectiveness -- Measurement | Pazarlama -- Maliyet etkinliği -- ÖlçmeLOC classification: HF5415 | .B46 2008
Contents:
Who is my market? – How can I find clients and prospects? -- How should I present myself? -- Which marketing tools should I use? What should I say in person, on the phone and online? -- How should I follow up? -- How do I manage my money? -- What should I charge? -- How do I talk about money? -- What should be in my proposal? – What should be in my contract-- How should I grow my business?.
| Item type | Current location | Home library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode |
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Merkez Kütüphane Genel Koleksiyon / Main Collection | Merkez Kütüphane | Genel Koleksiyon | HF5415 .B46 2008 (Browse shelf) | 1 | 1 | Available | 0035375 |
Who is my market? – How can I find clients and prospects? -- How should I present myself? -- Which marketing tools should I use? What should I say in person, on the phone and online? -- How should I follow up? -- How do I manage my money? -- What should I charge? -- How do I talk about money? -- What should be in my proposal? – What should be in my contract-- How should I grow my business?.
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