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Advertising : principles and problems / James D. Scot.

By: Material type: TextTextLanguage: İngilizce Publisher: New York : Prentice-Hall, 1953Description: xi, 803 pages : illustrations ; 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
Subject(s): LOC classification:
  • HF5823 .S367 1953
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Holdings
Item type Current library Home library Collection Call number Copy number Status Notes Date due Barcode
Book Book Merkez Kütüphane TOBB Bağışı Koleksiyonu / TOBB Gift Collection Merkez Kütüphane TOBB Kütüphanesi Bağış Koleksiyonu - Klasik TOBBK HF 5823 .S367 1953 (Browse shelf(Opens below)) 1 Ödünç Verilemez-Kurumiçi kullanım / Not for loan-For inhouse use Donated by TOBB T005283
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TOBBK HF 5823 .B875 1980 Advertising in the marketplace / TOBBK HF 5823 .N67 1977 Advertising / TOBBK HF 5823 .R45 1972 Advertising / TOBBK HF 5823 .S367 1953 Advertising : principles and problems / TOBBK HF 5823 .T37 1996 Reklamcılık ve siyasal reklamcılık / TOBBK HF 5825 .B87 1962 Advertising copywriting / TOBBK HF 5826.5 .R45 1986 v.1 Reklam etkinlikleri, tüketici davranışları ve medya araştırmaları.

Includes bibliographical references.

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