Anderson, James C.,  1953- <br/><br/>
Business market management :  understanding, creating, and delivering value / 
James C. Anderson, James A. Narus. 
 - 2nd ed. 
 - xx, 460 p. :  ill. ;  25 cm. 
<br/><br/>
<br/><br/><label>ISBN: </label>0131230093 
<br/><br/><label>LCCN: </label>2003062229 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial marketing
<br/><br/><label>LC Class. No.: </label>HF5415.1263  / .A53 2004