TY - GEN AU - Kotler,Philip AU - Bowen, John, AU - Makens, James C. TI - Marketing for hospitality and tourism SN - 0131200577 AV - TX911.3.M3 K68 2003 PY - 2003/// CY - Upper Saddle River, NJ PB - Prentice Hall KW - Konaklama endüstrisi KW - Pazarlama KW - etuturkob KW - Hospitality industry KW - Marketing KW - Tourism N1 - Includes bibliographical references and index ER -