Cateora, Philip R. <br/><br/>
International marketing / 
Philip R. Cateora, John L. Graham. 
 - 12th ed. 
 - xxxiii, 697 p. :  col. ill., col. maps ;  29 cm. +  1 CD-ROM (4 3/4 in.). 
 - McGraw-Hill/Irwin series in marketing. .
<br/><br/>
<br/><br/><label>ISBN: </label>0072833718 (alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>International business enterprises<br/>Export marketing
<br/><br/><label>LC Class. No.: </label>HF1416  / .C375 2005