Heath, Chip <br/><br/>
Switch :  how to change things when change is hard / 
Chip Heath and Dan Heath. 
 - 305 p. ;  22 cm. 
<br/><br/>
<br/><br/>Three surprises about change -- Find the bright spots -- Script the critical moves -- Point to the destination -- Find the feeling -- Shrink the change -- Grow your people -- Tweak the environment -- Build habits -- Rally the herd -- Keep the switch going. 
<br/><br/><label>ISBN: </label>780385528757 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Change (Psychology)
<br/><br/><label>LC Class. No.: </label>BF637.C4  / H43 2010