Verganti, Roberto <br/><br/>
Design Driven Innovation :  Changing the Rules of Competition by Radically Innovating What Things Mean 
Roberto Verganti. 
 - xv, 272 p. :  ill. ;  25 cm. 
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<br/><br/><label>ISBN: </label>9781422124826 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Teknolojik yenilikler<br/>Technological innovations<br/>Endüstriyel yönetim<br/>Industrial management
<br/><br/><label>LC Class. No.: </label>HC79.T4  / V465 2009