TY  - GEN
AU  - Holston,David
TI  - The strategic designer: tools and techniques for managing the design process 
SN  - 9781600617997
AV  - NK1173 .H65 2011
PY  - 2011///
CY  - Cincinnati, Ohio
PB  - How Books
KW  - Design services
KW  - Tasarım hizmetleri
KW  - etuturkob
KW  - Management
KW  - Yönetim
KW  - Customer relations
KW  - Müşteri ilişkileri
KW  - Artistic collaboration
N1  - Includes index; Foreword: A shared language / by Shawn M. McKinney -- Introduction: The new designer : new skills for the conceptual economy -- Magic footsteps and wicked problems : an overview of the design process -- A framework for getting things done well : the value of process -- The collaborative designer : creating a strong client-designer relationship -- Designing through research -- Understanding the business : linking design and business -- Understanding the audience : designing for people -- What's the big idea? : managing the complexity of concept development -- Making strategy visible : design development -- Design accountability : design in the land of the bottom line -- Planning in a turbulent environment : managing the design process -- Refining your process : implementing design process
ER  -