Managing the design process--concept development : an essential manual for the working designer /
Essential manual for the working designer
Terry Lee Stone.
- 208 pages : illustration (chiefly col.) ; 26 cm.
The desing process -- Applied creativity -- Big goals -- Design-centric research -- Strategic thinking -- Informed risk taking -- Creative briefs -- Aesthetic considerations -- Managing expectations.
9781592536177 1592536174
Design services--Management Tasarım hizmetleri--Yönetim Commercial art--Management Ticari sanat--Yönetim Creation (Literary, artistic, etc.)