Stone, Terry Lee

Managing the design process--concept development : an essential manual for the working designer / Essential manual for the working designer Terry Lee Stone. - 208 pages : illustration (chiefly col.) ; 26 cm.

The desing process -- Applied creativity -- Big goals -- Design-centric research -- Strategic thinking -- Informed risk taking -- Creative briefs -- Aesthetic considerations -- Managing expectations.

9781592536177 1592536174


Design services--Management
Tasarım hizmetleri--Yönetim
Commercial art--Management
Ticari sanat--Yönetim
Creation (Literary, artistic, etc.)

NC1001 / .S76 2010