TY  - GEN
AU  - Daniel,Johnnie
TI  - Sampling essentials: practical guidelines for making sampling choices 
SN  - 9781412952217 (pbk. : acid-free paper)
AV  - H62 .D229 2012
PY  - 2012///]
CY  - Los Angeles
PB  - Sage Publications
KW  - Social sciences
KW  - Methodology
KW  - Research
N1  - Includes bibliographical references (pages 264-279) and index
N2  - "Sampling Essentials: A Practical Guide provides comprehensive and detailed guidelines on sampling in social and behavioral research. Broad coverage of key topics, including techniques for conducting online surveys and determining sample size, makes this book an authoritative reference for readers interested in survey methodology or research design. And, the author's non-technical approach is ideal for novice researchers. This book could easily supplement traditional research methods texts, in which sampling is often only covered in one chapter"--; "Designed for the nontechnical researcher or generalist, this text provides the reader with a good understanding of sampling principles. The author gives a detailed, nontechnical description and guidelines with limited presentation of formulas to help reach basic research decisions, such as when to choose a sample vs. census and nonprobability vs. probability sampling as well as how to select sample size and sample type. Intended for the social and behavioral sciences, Sampling Essentials is appropriate for undergraduate students, graduate students, and research practitioners"--
ER  -