TY - GEN AU - Frith,Katherine Toland AU - Mueller,Barbara TI - Advertising and societies: global issues SN - 9781433103858 AV - HF5823  .F9826 2010 PY - 2010///] CY - New York PB - Peter Lang KW - Advertising KW - Social aspects KW - Intercultural communication N1 - International advertising and globalization -- Advertising and culture -- Advertising and economic issues -- Advertising and pollitical and regulatory issues -- Global consumer issues -- Advertising and gender -- Advertising and race -- Advertising and children -- Advertising of controversial products -- The commercialization of societies ER -