TY  - BOOK
AU  - Shapiro, Benson P.
TI  - Sales program management: formulation and implementation 
T2  - McGraw-Hill series in marketing
SN  - 0070564132
AV  - HF5438.4 .S33 1977
PY  - 1977///]
CY  - New York
PB  - McGraw-Hill
KW  - Sales management
N1  - BIBINDX
ER  -