TY  - BOOK
AU  - Desatnick,Robert L.
TI  - Managing to keep the customer: how to achieve and maintain superior customer service throughout the organization 
T2  - The Jossey-Bass management series
SN  - 1555420273 (alk. paper)
AV  - HF5415.5 .D47 1987
PY  - 1987///
CY  - San Francisco
PB  - Jossey-Bass
KW  - Customer services
KW  - Customer relations
N1  - Includes index
ER  -