Market research in international operations :  tools, techniques, and organizational approaches. 

 - 88 pages :  illustrations ;  23cm 
 - AMA management report  no. 53 .
<br/><br/><label>LCCN: </label>61000932  
<br/><br/><label>Nat. Bib. No.: </label>GB61-8193 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>LC Class. No.: </label>HF5415.2  / .A44 1960