TY  - GEN
AU  - Kotler,Philip
AU  - Armstrong,Gary
TI  - Principles of marketing
AV  - HF5415 .K636 2005
PY  - 2005///
CY  - New Jersey
PB  - Pearson/Prentice-Hall
KW  - Pazarlama
KW  - Marketing
N1  - Appendices, glossary, references and indices
ER  -