Tidd, Joseph, 1960-

Managing innovation : integrating technological, market and organizational change / Joe Tidd, John Bessant, Keith Pavitt. - 3rd ed. - xviii, 582 p. : ill. ; 25 cm.



0470093269 (pbk. : alk. paper)


Technological innovations--Management
Teknolojik yenilikler--Yönetim
Endüstriyel yönetim
Industrial management
Örgütsel değişim
Organizational change

HD45 / .T534 2005