TY  - GEN
AU  - Fitzsimmons,James A.
AU  - Fitzsimmons, Mona J.
TI  - Service management: operations, strategy, and information technology 
SN  - 0071181156
AV  - HD9980.5 .F549 2001
PY  - 2001///
CY  - Boston, Mass.
PB  - McGraw-Hill/Irwin
KW  - Service industries
KW  - Management
KW  - Hizmet endüstrisi
KW  - Yönetim
N1  - Accompanying CD-ROM contains PowerPoint lecture slides, ServiceModel simulation software, an Excel spreadsheet, chapter quizzes, and websites; The instructor's manual includes various teaching aids, including a new feature, the Mortgage Service game, an interactive computer simulation; Includes bibliographical references and indexes
ER  -