TY  - GEN
AU  - Wernick,Andrew
TI  - Promotional culture: advertising, ideology, and symbolic expression 
T2  - Theory, culture & society
AV  - HF5821 .W46 1991
PY  - 1991///
CY  - Newbury Park
PB  - Sage Publications
KW  - Advertising
KW  - Social aspects
KW  - Symbolism in advertising
KW  - Reklamcılık
KW  - Sosyal yönleri
KW  - etuturkob
KW  - Sembolizm, Reklamcılıkta
KW  - İmgeleme (Psikoloji)
KW  - Imagery (Psychology)
KW  - Popüler kültür
KW  - Popular culture
N1  - Includes bibliographical references (p. [199]-203) and index
ER  -