Frith, Katherine Toland <br/><br/>
Advertising and societies :  global issues /  Katherine Toland Frith & Barbara Mueller. 

 - 2nd edition 
 - 264 pages :  illustrations ;  26 cm. 
<br/><br/>International advertising and globalization -- Advertising and culture -- Advertising and economic issues -- Advertising and pollitical and regulatory issues -- Global consumer issues -- Advertising and gender -- Advertising and race -- Advertising and children -- Advertising of controversial products -- The commercialization of societies. 
<br/><br/><label>ISBN: </label>9781433103858 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising--Social aspects<br/>Intercultural communication<br/>Advertising
<br/><br/><label>LC Class. No.: </label>HF5823   / .F9826 2010