TY  - BOOK
AU  - Cateora,Philip R.
AU  - Graham,John L.
AU  - Gilly,Mary C.
AU  - Money,Bruce
TI  - International marketing
T2  - McGraw-Hill/Irwin series in marketing
SN  - 9780077842161
AV  - HF1416 .C375 2016
PY  - 2016///]
CY  - New York, NY
PB  - McGraw-Hill Education
KW  - International business enterprises
KW  - Export marketing
N1  - Includes bibliographical references and indexes; Hardcover
ER  -