Designing for print /
Designing for print : the art & science
Marina Poropat Joyce.
- Kickstarter Edition (First Edition). First printed: July, 2015
- 206 pages : color illustrations ; 28 cm
Decision aide -- Cost-effectiveness of different printing methods -- Comparison of different printing methods' effect on price -- Decision tree: digital printing -- Decision tree: gang run printing -- What kind of paper should you spec? -- Jump start -- Anatomy of a swatchbook -- Designing identity systems. Logos ; Business cards ; Letterhead ; Envelopes -- Designing for digital printing -- Digital printing example -- Binding -- Designing for direct mail -- Software settings for success -- Color systems -- Managing image color & quality -- Specialty finishing examples -- Designing for specialty printing & finishing -- Ink, toner, & coatings -- Headache-makers -- Working with printers -- Planning a print project -- Costs -- How to choose a printer -- Getting an estimate -- Teamwork -- Proofing -- The press check -- Printing & the environment -- Wiki -- Paper -- Paper sizes -- Envelope styles & sizes -- Folding -- Binding & finishing -- Printing methods -- Appendix.
"A vital tool for all designers, students, design pros, & web designers without print training; this book gives you the working tips you need for great print results including how to work with printers"--Provided by publisher.
9780996214988 0996214984
Graphic arts--Handbooks, manuals, etc. Graphic arts Graphic arts--Technique Visual communication Graphic design (Typography) Layout (Printing)