TY - GEN AU - Laudon,Kenneth C. AU - Laudon,Jane P. TI - Management information systems: managing the digital firm AV - T58.6 .L383 2010 PY - 2010/// CY - Upper Saddle River, N.J. PB - Pearson KW - Management information systems KW - Yƶnetim bilgi sistemleri N1 - Pt. I. Organizations, Management and the Networked Enterprise --; Ch. 1. Information Systems in Global Business Today --; Ch. 2. Global E-Business: How Businesses Use Information Systems --; Ch. 3. Information Systems, Organizations, and Strategy --; Ch. 4. Ethical and Social Issues in Information Systems --; Pt. I Project. Analyzing Business Processes for an Enterprise System --; Pt. II. Information Technology Infrastructure.--; Ch. 5. IT Infrastructure and Emerging Technologies --; Ch. 6. Foundations of Business Intelligence: Databases and Information Management --; Ch. 7. Telecommunications, the Internet and Wireless Technology --; Ch. 8. Securing Information Systems --; Pt. II. Project. Creating a New Internet Business --; Pt. III. Key System Applications for the Digital Age --; Ch. 9. Achieving Operational Excellence and Customer Intimacy: Enterprise Applications --; Ch. 10. E-Commerce: Digital Markets, Digital Goods --; Ch. 11. Managing Knowledge --; Ch. 12. Enhancing Decision Making --; Pt. III. Project. Designing an Enterprise Information Portal --; Pt. IV. Building and Managing Systems --; Ch. 13. Building Information Systems --; Ch. 14. Project Management: Establishing the Business Value of Systems and Managing Change --; Ch. 15. Managing Global Systems ER -