Pazarlamanın temelleri : bir pazarlama stratejisi planlama yaklaşımı / William D. Perreault, Jr., Joseph P. Cannon, E. Jerome McCarthy ; çeviri editörü, Asım Günal Önce.

By: Perreault, William D [author]
Contributor(s): Cannon, Joseph P. Ph. D [author] | McCarthy, E. Jerome (Edmund Jerome) [author] | Önce, Asım Günal [editor, translator]
Material type: TextTextLanguage: Türkçe Original language: English Publisher: Ankara : Nobel, 2013Copyright date: ©2013Description: xviii, 615, S655 pages : illustrations ; 28 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9786051335117Uniform titles: Essentials of marketing : a marketing strategy planning approach. Turkish. Subject(s): PazarlamaLOC classification: HF5415 | .M37819 2013
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Item type Current location Home library Collection Call number Copy number Status Date due Barcode
Book Book Merkez Kütüphane
Genel Koleksiyon / Main Collection
Merkez Kütüphane
Genel Koleksiyon HF5415 .M37819 2013 (Browse shelf) 1 Available 0061452

Original title: Essentials of marketing : a marketing strategy planning approach.

Translated from 13th edition.

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