Microeconomics and behavior / Robert H. Frank.

By: Frank, Robert H
Language: İngilizce Publisher: Boston : McGraw-Hill/Irwin, c2006Edition: 6th edDescription: xxiv, 696 p. : ill. ; 26 cmISBN: 0071115498Subject(s): Self-interest | Kişisel çıkar | Consumer behavior | Tüketici davranışı | Microeconomics | Mikroekonomi | Economic man | Rasyonel adamLOC classification: HB171.5 | .F733 2006
Contents:
Thinking like an economist -- Supply and demand -- Rational consumer choice -- Individual and market demand -- Applications of rational choice and demand theories -- economics of information and choice under uncertainty -- Explaining tastes : the importance of altruism and other nonegoistic behavior -- Cognitive limitations and consumer behavior -- Production -- Costs -- Perfect competition -- Monopoly -- Imperfect competition : a game-theoretic approach -- Labor -- Capital -- General equilibrium and market efficiency -- Externalities, property rights, and the Coase theorem -- Government.
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Genel Koleksiyon / Main Collection
Merkez Kütüphane
Genel Koleksiyon HB171.5 .F733 2006 (Browse shelf) 1 1 Available 0013599

ch. 1. ch. 2. ch. 3. ch. 4. ch. 5. ch. 6. The ch. 7. ch. 8. ch. 9. ch. 10. ch. 11. ch. 12. ch. 13. ch. 14. ch. 15. ch. 16. ch. 17. ch. 18. Thinking like an economist -- Supply and demand -- Rational consumer choice -- Individual and market demand -- Applications of rational choice and demand theories -- economics of information and choice under uncertainty -- Explaining tastes : the importance of altruism and other nonegoistic behavior -- Cognitive limitations and consumer behavior -- Production -- Costs -- Perfect competition -- Monopoly -- Imperfect competition : a game-theoretic approach -- Labor -- Capital -- General equilibrium and market efficiency -- Externalities, property rights, and the Coase theorem -- Government.

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