000 00872 a2200289 4500
001 10182
999 _c10182
_d180
003 TR-AnTOB
005 20200420134213.0
008 030822s2004 njua b 001 0 eng
010 _a2003062229
020 _a0131230093
040 _aDLC
_cDLC
_dDLC
041 _aeng
042 _apcc
050 0 _aHF5415.1263
_b.A53 2004
090 _aHF5415.1263 .A53 2004
100 _aAnderson, James C.,
_d1953-
_9581
245 0 _aBusiness market management :
_bunderstanding, creating, and delivering value /
_cJames C. Anderson, James A. Narus.
250 _a2nd ed.
264 1 _aUpper Saddle River, N.J. :
_bPearson Prentice Hall,
_cc2004.
300 _axx, 460 p. :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references and index.
650 _aIndustrial marketing
_9583
700 _aNarus, James A.
_9582
942 _cBK