| 000 | 01277 a2200361 4500 | ||
|---|---|---|---|
| 001 | 11145 | ||
| 999 |
_c11145 _d18335 |
||
| 003 | TR-AnTOB | ||
| 005 | 20210826090706.0 | ||
| 008 | 941104s1996 maua b 001 0 eng | ||
| 010 | _a94025208 | ||
| 020 | _a0133488306 | ||
| 020 | _a0536593051 | ||
| 035 | _a11145 | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 041 | _aeng | ||
| 050 |
_aHF5823 _b.K45 1996 |
||
| 090 | _aHF5823 .K45 1996 | ||
| 100 |
_aRussell, Thomas, _d1941- _92994 |
||
| 245 | 0 |
_aKleppner's advertising procedure / _cJ. Thomas Russell, W. Ronald Lane. |
|
| 246 | 3 | _aAdvertising procedure | |
| 250 | _a13th ed. | ||
| 264 | 1 |
_aNeedham Heights, MA : _bSimon & Schuster Custom Pub., _cc1996. |
|
| 300 |
_a1 v. (various pagings) : _bill. (some col.) ; _c27 cm. |
||
| 500 | _a"With chapter 19, 'Public relations' from Advertising : principles and practice, by William Wells, John Burnett and Sandra Moriarty." | ||
| 500 | _a"Custom edition for the Fashion Institute of Technology." | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aAdvertising _92123 |
|
| 700 |
_aKleppner, Otto, _d1899-. _tAdvertising procedure. _92995 |
||
| 700 |
_aLane, W. Ronald, _d1940- _92996 |
||
| 710 | 2 |
_aFashion Institute of Technology (New York, N.Y.) _92997 |
|
| 942 | _cBK | ||