000 00828 a2200277 4500
001 11503
999 _c11503
_d1277
003 TR-AnTOB
005 20241121100954.0
008 990330s2000 mauab b 001 0 eng
010 _a99071914
020 _a0395974844 (Library edition)
040 _aDLC
_cDLC
_dDLC
041 _aeng
050 0 _aHF5415
_b.P658 2000
090 _aHF5415 .P658 2000
100 _aPride, William M.
_93531
245 0 _aMarketing concepts and strategies /
_cWilliam M. Pride, O.C. Ferrell.
250 _a2000 e[d].
264 1 _aBoston :
_bHoughton Mifflin,
_cc2000.
300 _a1 v. (various pagings) :
_bcol. ill., col. maps ;
_c29 cm.
504 _aIncludes bibliographical references (p. G-21 to G-40) and indexes.
650 _aMarketing
_9286
700 _aFerrell, O. C.
_9106365
942 _cBK