000 01471 a2200385 4500
001 12150
999 _c12150
_d1768
003 TR-AnTOB
005 20200420120925.0
008 020404s2003 maua b 001 0 eng
010 _a2002067792
020 _a0072466480 (alk. paper)
020 _a0071151591 (international : alk. paper)
040 _aDLC
_cDLC
_dDLC
041 _aeng
050 0 _aHF5438.4
_b.C48 2003
090 _aHF5438.4 .C48 2003
100 _aJohnston, Mark W.
_94612
245 0 _aChurchill/Ford/Walker's sales force management /
_cMark W. Johnston, Greg W. Marshall.
246 _aSales force management.
250 _a7th ed.
264 1 _aBoston :
_bMcGraw-Hill/Irwin,
_c2003.
300 _axx, 603 p. :
_bill. ;
_c27 cm. +
_e1 CD-ROM (4 3/4 in.).
490 0 _aMcGraw-Hill/Irwin series in marketing.
500 _aPreviously published: 6th ed. under title: Sales force management / Gilbert A. Churchill.
504 _aIncludes bibliographical references (p. 563-582) and index.
538 _aSystem requirements for accompanying CD-ROM: IBM PC or compatible PC with Pentium 90 MHz processor; Microsoft Windows 98/2000/ME/XP/NT 4.0.
600 _aChurchill, Gilbert A.
_tSales force management.
_94613
650 _aSales management
_94617
700 _aChurchill, Gilbert A.
_tSales force management.
_94613
700 _aFord, Neil M.
_94614
700 _aWalker, Orville C.
_94615
700 _aMarshall, Greg W.
_94616
942 _cBK