| 000 | 00777 a2200277 4500 | ||
|---|---|---|---|
| 001 | 14417 | ||
| 999 |
_c14417 _d2316 |
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| 003 | TR-AnTOB | ||
| 005 | 20210928084347.0 | ||
| 008 | 020725s2003 njua b 001 0 eng | ||
| 010 | _a2002029019 | ||
| 020 | _a0131204270 | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 041 | _aeng | ||
| 050 | 0 |
_aHF5415.13 _b.K636 2003 |
|
| 090 | _aHF5415.13 .K636 2003 | ||
| 100 | 1 |
_aKotler, Philip _9132855 |
|
| 245 | 2 |
_aA framework for marketing management / _cPhilip Kotler. |
|
| 246 | 3 | _aMarketing management | |
| 250 | _a2nd ed. | ||
| 264 | 1 |
_aUpper Saddle River, N.J. : _bPrentice Hall, _cc2003. |
|
| 300 |
_axx, 363 p. : _bill. ; _c23 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 |
_aMarketing _xManagement _93257 |
||
| 942 | _cBK | ||