| 000 | 00667 a2200253 4500 | ||
|---|---|---|---|
| 001 | 200001655 | ||
| 999 |
_c200001655 _d25232 |
||
| 003 | TR-AnTOB | ||
| 005 | 20230808100644.0 | ||
| 008 | 100813s2010 enk 000 0 | ||
| 020 | _a9781849830409 | ||
| 040 | _aTR-AnTOB | ||
| 041 | 0 | _aeng | |
| 050 | 0 | 0 | _aHD69.B7 |
| 090 | _aHD69.B7 B85 2010 | ||
| 100 | 1 |
_aAaker, David A. _93273 |
|
| 245 | 1 | 0 |
_aBuilding strong brands / _cDavid A. Aaker. |
| 264 | 1 |
_aLondon: _bPocket books, _c2010. |
|
| 300 |
_aix, 380 s. ; _c20 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | 0 |
_aBranding (Marketing) _970180 |
| 650 | 0 | 0 |
_aBrand name products _98339 |
| 942 | _cBK | ||