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001 | 200421604 | ||
003 | TR-AnTOB | ||
005 | 20201211000822.0 | ||
008 | 150317b tu 000 0 | ||
040 |
_aTR-AnTOB _btur _erda _cTR-AnTOB |
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041 | 0 | _aeng | |
050 | 0 | 0 |
_aHF5415.13 _b.U73 1991 |
090 | _aHF5415.13 .U73 1991 | ||
100 | 1 |
_aUrban, Glen L. _9104969 |
|
245 | 1 | 0 |
_aAdvanced marketing strategy : _bphenomena, analysis, and decisions / _cGlen L. Urban, Steven H. Star. |
264 |
_aEnglewood Cliffs, N.J. : _bPrentice Hall, _c1991 |
||
300 |
_axx, 563 p. _bill. ; |
||
336 |
_atext _2rdacontent _btxt |
||
337 |
_aunmediated _2rdamedia _bn |
||
338 |
_avolume _2rdacarrier _bnc |
||
504 | _aIncludes bibliographical references and indexes.. | ||
650 | 0 |
_aMarketing _xManagement _93257 |
|
650 | 0 | 0 |
_aStrategic planning _91126 |
700 | 1 |
_aStar, Steven H. _9104970 |
|
942 |
_cBK _2lcc |