000 01084 a2200325 4500
001 200424823
999 _c200424823
_d41381
003 TR-AnTOB
005 20200519114658.0
008 160802s tu 000 0
020 _a9781118958094
040 _aTRTET
_btur
_erda
041 0 _aeng
050 0 0 _aHD69.B7.
_bC45 2015
090 _aHD69.B7.C45 2015
100 1 _aChiaravalle, Bill
_9115273
245 1 0 _aBranding for dummies /
_cBill,|eauthor. Chiaravalle ; by Bill Chiaravalle and Barbara Findlay Schenck.
264 _aHoboken, NJ :
_bJohn Wiley & Sons, Inc.,
_c2015
300 _a367 pages :
_billustrations
_c24cm.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
490 0 _aFor dummies
500 _aDescription based on online resource; title from title page (Safari,viewed February 18, 2015).
650 0 0 _aBusiness names
_zTurkey
_990556
650 0 0 _aBrand name products
_xManagement
_vManagement
_966910
650 0 0 _aProduct management
_920254
700 1 _aSchenck, Barbara Findlay
_9115274
942 _cBK