000 01304cam a2200361 a 4500
999 _c200427723
_d45647
001 15246018
003 TR-AnTOB
005 20190408220202.0
008 080403s2009 nju b 001 0 eng
010 _a 2008015040
020 _a013706506X
_cISBN-10
020 _a9780137065066
_cISBN-13
040 _aDLC
_cDLC
_dDLC
041 0 _aeng
050 0 0 _aTS171
_b.B79 2009
090 _aTS171
_b.B79u 2009
245 1 0 _aDo you matter? :
_bhow great design will make people love your company
264 _aUpper Saddle River, N.J. :
_bFT Press,
_c2009.
300 _axviii, 236 pages :
_c23 cm
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
504 _aIncludes bibliographical references and index.
505 0 _aDesign matters -- Do you matter? -- How to matter -- Being design driven -- Your brand is not your logo -- Products as portals -- Your products and services are talking to people -- Building a design- driven culture.
650 0 _aIndustrial design.
650 0 _aNew products.
650 0 _aIndustrial design coordination.
650 0 _aBranding (Marketing)
700 1 _aEmery, Stewart,
_d1941-
_eco-author
700 _aBrunner, Robert,
_d1958-
_eco-author
_978741
942 _2lcc
_cBK