| 000 | 01195cam a2200361 a 4500 | ||
|---|---|---|---|
| 999 |
_c200428049 _d45973 |
||
| 001 | 16941650 | ||
| 003 | TR-AnTOB | ||
| 005 | 20190328163146.0 | ||
| 008 | 110831s2010 ne a b 001 0 eng | ||
| 010 | _a 2011292293 | ||
| 020 | _a9780123814180 (pbk.) | ||
| 020 | _a0123814189 (pbk.) | ||
| 040 |
_aUKM _cUKM _dDLC _dTR-AnTOB _beng _erda |
||
| 041 | _aeng | ||
| 050 | _aHF5415 | ||
| 090 |
_aHF5415.15 _b.A35 2010 |
||
| 100 | 1 |
_aAdlin, Tamara. _eauthor |
|
| 245 | 1 | 4 |
_aThe essential persona lifecycle : _bYour guide to building and using personas |
| 264 | 1 |
_aAmsterdam ;Boston : _bMorgan Kaufmann, _c[2010] |
|
| 264 | 4 | _c©2010 | |
| 300 |
_aix, 224 pages: _bill. (some col.) ; _c28 cm. |
||
| 336 |
_2rdacontent _atext _btxt |
||
| 337 |
_2rdamedia _aunmediated _bn |
||
| 338 |
_2rdacarrier _avolume _bnc |
||
| 504 | _aIncludes bibliographical references (p. 215) and index. | ||
| 505 |
_tWhat ara personas? _tPersona family planning _tPersona adulthood _tData-driven persona example |
||
| 650 | 0 | _aProduct management. | |
| 650 | 0 | _aNew products. | |
| 650 | 0 | _aResearch, Industrial. | |
| 700 | 1 | _aPruitt, John. | |
| 942 |
_2lcc _cBK |
||